Adapted from Khan Academy We’re going to guess that you can name a few things you’d rather be doing than cracking into exam season. Studying can be both frustrating and difficult, not to mention boring. Thankfully, there are some things you can do to make your study time more efficient Read more…
By Bernardo Gonçalves Senior Consultant “Homo Sapiens is a storytelling animal that thinks in stories rather than in numbers or graphs” – Yuval Harari. Despite the fact that as a business student I tend to sporadically think in numbers, even they seem to be a tool to tell a story. Read more…
By Marketing Wave Organizers Introduction by Joana Martins NOMA’S annual event, the Marketing Wave, took place on the 20th and 21st of April, gathering students, teachers, and professionals. Topics like sustainability, the online shift, social media, and green beauty were discussed, among others. With insightful workshops and a tremendous Read more…
Is there a way to maintain steady focus throughout the day? Is it possible to do everything that needs to get done and still have energy left over after work?
By Margarida Santinha Marketing Consultant External Project Member In almost every aspect of our lives, we have perfect information available within a click of a button. Yet, most of the time we choose to ignore obvious problems related to the only thing ESSENTIAL to live: our Planet. We continue to Read more…
By Joana Pechirra Marketing Wave’s Head of Communications Brand & Content Department Member Project Manager International Women’s Day brings us together to celebrate women’s achievements, raise awareness about women’s equality and lobby for accelerated gender parity. Every year, when this day comes, it feels like we are all on the Read more…
By Vera Pessoa Jorge Member of Marketing Wave Team Marketing Consultant Burnout. Not just talk, serious. Burnout. The mystical concept of the every-day life. In its primary definition, burnout is characterized as a “state of emotional, mental, and often physical exhaustion brought on by prolonged or repeated stress”, but for Read more…
By Joana Martins Head of Brand & Content Marketing Consultant By Sara Costa Brand & Content Department Member Marketing Consultant Being recruited when you’re in college is a particularly fascinating experience and when talking to some other students you realize that this is a bigger issue than you thought. The Read more…
By Linda Mehrhoff Project Manager Marketing Consultant Clubhouse is a prime example of how to create genuine hype in the digital age. For a few weeks now, talks and discussions have been circulating in the online marketing scene about the social media audio platform Clubhouse. The hype is visibly overflowing Read more…
By Joana Casanova Marketing Consultant Member of an External Project From the roots of psychology and neurology, the area of Affective Computing has found the place to rapidly grow alongside with the advancement in technology. This interdisciplinary field of study uses computer science to identify, measure and interact with emotions. Read more…