20TH AND 21ST OF APRIL 2021
ONLINE, STREAMING FROM NOVA SBE



What is
Marketing Wave?

A two-day conference where students, teachers, professionals, and enthusiasts will discuss inspiring marketing topics, such as sustainability, tourism, and social media.

An unmissable opportunity is coming to Nova.

Will you catch Marketing Wave?

TALKS

WORKSHOPS

NETWORKING

Get to know our background​​

The Marketing Wave was created before NOMA was a non-profit association or part of Junior Enterprises Portugal. It came from an old dream of bringing together students and professionals in a hub of debate and dialogue, putting Marketing in the spotlight for the first time at Nova SBE.


Who will be the speakers?

Follow us to be up to date.

20th April

10:00a.m. – 10:40a.m.

Catarina Barreiros

Sustainability Influencer & Founder of Do Zero.

Is sustainability the new trend?

10:00a.m. – 10:40a.m.

Mónica de Sousa

Marketing Communications Manager at IKEA

Is sustainability the new trend?

10:00a.m. – 10:40a.m.

Lena Kemna

Teaching Assistant of Brand Management at Nova SBE

Is sustainability the new trend?

11:30a.m. – 12:10a.m.

Daniel Rodrigues

Marketing Foods & Digital Director at Unilever FIMA

How is Unilever adjusting their strategy to address this new consumer concern?

2:00p.m – 2:30p.m

Pedro Sousa

Marketing Manager of Hair Color, Hair Styling, Deos & Men at L'Oréal Portugal

Green Beauty: The push for natural formulas

2:40p.m – 3:20p.m

Inês Borges

Iberian Marketing Director at Worten

Online shift. Will it stick?

2:40p.m – 3:20p.m

Francisco Dias

Head of e-Commerce at Decathlon

Online shift. Will it stick?

2:40p.m – 3:20p.m

Tiago Calhau

Head of Go Natural

Online shift. Will it stick?

3:30p.m – 4:10p.m

Sandra Matos

Commercial Director at Selina

Emerging of new trends in the tourism industry

21st April

11:55a.m – 12:15p.m

Sérgio Miranda

Co-Founder of Pegada Verde

Transition to a Green Economy

11:30a.m – 11:50a.m

Joana Dias da Cunha

Founder and CEO of
Fair Bazaar

Sustainable movement in the fashion industry: Where does fashion meet sustainability?

Workshops

3:00p.m – 4:00p.m

Sara Borges Lopes

Digital Account Manager @ Arena Media

Digital Marketing

3:00p.m – 4:00p.m

Patrícia Assis

Social Innovation Founder of Ant.Element

Social Entrepreneurship and Corporate Social Responsibility

4:00p.m – 5:00p.m

Paulo Gomes

Global Head of Salesforce at Glovo

Customer Relationship Management

Meet the team behind Marketing Wave

HEADS
CONTENT
LOGISTICS
COMMUNICATIONS