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About the event

All eyes on Marketing

Marketing Wave is an annual event fully dedicated to marketing organized by NOMA Marketing Consulting. It promotes networking moments and knowledge exchange between professionals and students, by enhancing the connection between Academia and Industry, thus bringing NOVA students closer to the job market.

About the 7th Edition

Sailing Through Remarkable Brands

The 7th edition of Marketing Wave, themed "Sailing through Remarkable Brands" will examine how iconic brands balance heritage with innovation, creating lasting connections and shaping industries. This year’s event offers valuable insights to help students understand how brands remain relevant in today’s ever-changing landscape.

The On the Road to Marketing Wave moments will take place throughout the semester, featuring panels where industry leaders share their brand journeys, strategies, and lessons learned. These sessions offer in-depth insights into how brands continue to reinvent themselves and connect with their audiences.

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